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Study Abroad in Shanghai
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Program Overview

Program Overview

There’s no better place to study international business or economics than Shanghai. It’s a commercial giant, financial and cultural hub, and home to one of the largest container ports in the world. Through the January Business and Culture program, you’ll take a business course taught in English and go on excursions to key cultural and historical sites. By the time you return home, you’ll have experienced life, business, and culture in the world’s second-largest economy.

Study in Shanghai and you will:

  • Deepen your knowledge of business, economics, and international markets
  • Gain insight into China’s role in the global marketplace
  • Compare and contrast differences between Chinese and U.S. business practices and culture
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Scholarships & Grants

Scholarships & Grants

We want as many students as possible to benefit from studying abroad. That’s why CIEE awards more than $5 million every year – more than any other international educational organization – to make study abroad affordable.

Applicants to this program are eligible for the following scholarships and grants:

  • Global Access Initiative (GAIN) Grants
  • Global Access Initiative (GAIN) Grants

    The GAIN Grant helps cover airfare costs to and from CIEE program locations for students who demonstrate high financial need. GAIN Grants are available for short-term (January and summer), semester and year-long CIEE programs.

    https://www.ciee.org/study-abroad/scholarships-grants/

To be considered, submit the CIEE Scholarships & Grants application within your CIEE program application. Learn more at the Scholarships & Grants section of our website.
Apply now

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The CIEE Difference

The CIEE Difference

Excursions

In addition to many excursions and cultural outings, students can also choose to immerse themselves even more with extracurricular classes at no additional cost, including Chinese cooking, calligraphy, martial arts, music, and mahjong.

Volunteering

Want to give back to your host community? CIEE resident staff can help you find volunteer projects through our established network of community partnerships. You can choose from a variety of options, including teaching English at local schools or working with an NGO to support disabled people or marginalized social groups.

Coursework

Assess the parameters of marketing strategy and success in the context of prevailing Chinese cultural norms and expectations. In this course, you’ll review case studies from successful Western and Asian firms in China like Apple, KFC, Toyota, Haier, and Alibaba and will become familiar with the key characteristics and implications of China’s rapidly developing consumer culture.

Cultural Activities

In addition to many excursions and cultural outings, students can also choose to immerse themselves even more with extracurricular classes at no additional cost, including Chinese cooking, calligraphy, martial arts, music, and mahjong.

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Dates, Deadlines & Fees

Dates, Deadlines & Fees

We want to make sure you get the most out of your experience when you study abroad with CIEE, which is why we offer the most inclusions in our fees.

  • Tuition and housing
  • Pre-departure advising and optional on-site airport meet and greet
  • Full-time program leadership and support
  • Field trips and cultural activities
  • CIEE iNext travel card which provides insurance and other travel benefits
Please note, program dates are subject to change. Please contact your CIEE Study Abroad Advisor before purchasing airfare. Click the button to view more detailed information about dates and fees as well as estimated additional costs. Please talk with your University Study Abroad Advisor about additional fees that may be charged by your home institution when participating in a program abroad.
Program
Application Due
Start Date
End Date
Costs
January 2017 (3 wks)
11/01/2016
01/02/2017
01/20/2017
$3,452

Program Date Notes

Dates for this program are provided as tentative dates. Please consult with your study abroad advisor to confirm dates before purchasing your flights.

Program Fees

In addition to the items outlined below, the CIEE program fee includes an optional on-site airport meet and greet, full-time leadership and support, orientation, cultural activities, local excursions, field trips, pre-departure advising, and a CIEE iNext travel card which provides insurance and other travel benefits.
Participation Confirmation *
$300
Educational Costs **
$2,353
Housing
$550
Insurance
$47
Visa Fees ***
$202

This breakdown has been prepared from the program budget for the purpose of calculating eligibility for financial aid. During the course of program operations, actual figures may vary. It should not, therefore, be used as a basis for calculation of refunds. CIEE reserves the right to adjust fees at any time.

Students required to study on CIEE programs through a School of Record will be charged a $500 administrative fee in addition to the Program Fees listed.

* non-refundable

** direct cost of education charged uniformly to all students

*** Students studying on this CIEE program will be charged an additional fee of $212 to secure the necessary entry visa.

Estimated Additional Costs

Meals not included in program fee
$460
International Airfare *
$1,000
Local Transportation
$75
Books & Supplies
$75
Personal expenses
$250

The estimated additional costs indicated are intended to assist students and parents in budgeting for those additional living and discretionary expenses not included in the program fee. Actual expenses will vary according to student interests and spending habits.

* round-trip based on U.S. East Coast departure

More Information
January 2018 (3 wks)
11/01/2017
01/02/2018
01/20/2018
$3,452

Program Date Notes

Dates for this program are provided as tentative dates. Please consult with your study abroad advisor to confirm dates before purchasing your flights.

Program Fees

In addition to the items outlined below, the CIEE program fee includes an optional on-site airport meet and greet, full-time leadership and support, orientation, cultural activities, local excursions, field trips, pre-departure advising, and a CIEE iNext travel card which provides insurance and other travel benefits.
Participation Confirmation *
$300
Educational Costs **
$2,353
Housing
$550
Insurance
$47
Visa Fees ***
$202

This breakdown has been prepared from the program budget for the purpose of calculating eligibility for financial aid. During the course of program operations, actual figures may vary. It should not, therefore, be used as a basis for calculation of refunds. CIEE reserves the right to adjust fees at any time.

Students required to study on CIEE programs through a School of Record will be charged a $500 administrative fee in addition to the Program Fees listed.

* non-refundable

** direct cost of education charged uniformly to all students

*** Students studying on this CIEE program will be charged an additional fee of $212 to secure the necessary entry visa.

Estimated Additional Costs

Meals not included in program fee
$460
International Airfare *
$1,000
Local Transportation
$75
Books & Supplies
$75
Personal expenses
$250

The estimated additional costs indicated are intended to assist students and parents in budgeting for those additional living and discretionary expenses not included in the program fee. Actual expenses will vary according to student interests and spending habits.

* round-trip based on U.S. East Coast departure

More Information
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Eligibility
2.5 Overall GPA

Eligibility

  • Overall GPA 2.5
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Recommended Credit

Recommended Credit

Total credit is 3 semester/4.5 quarter hours and 45 contact hours
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Program Requirements

Program Requirements

Students are required to take one course.

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About the City

About The City

Known for its long history of foreign influence, fashion, and economic prowess, Shanghai aims to become a global financial and shipping hub by the year 2020. With a population of 25 million people, Shanghai has seen massive development over the last two decades, and the new financial district of Pudong is home to some of the tallest skyscrapers in the world. Shanghai’s urban centers are conveniently connected by elevated light rails, the world’s first commercial high-speed Maglev train, and the fastest-growing rapid transit systems in the world.

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Meet The Staff

Meet The Staff

Staff Image

Steve Chao

Center Director

Steve Chao earned his Ed.D in Higher Education Administration from Saint Louis University. Steve has extensive experience in the field of international education working as an adjunct faculty member and program administrator since 1985. Before joining CIEE, he has led international initiatives, study abroad, and international student services in two state universities. Born in Taiwan, Chao began his career in international education at Columbia College, taught courses on U.S. higher education as a visiting fellow at Tongji University in Shanghai, and served as chair of the Department of International Trade at Tainan University of Technology in Taiwan. He has served as a research fellow to the Shanghai Municipal Education Commission 211 Project and to the Ministry of Education in Taiwan on education reform focused on curriculum. He has worked for CIEE since the fall of 2010.

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Economists name this “China’s Century.” Now the second-largest world economy, China’s emergence will be one of the most momentous and challenging developments of the 21st century. As a foreign student in Shanghai, once the third largest financial center in the world, you will undoubtedly be amazed by the breathtaking and profound changes taking place as the city aims to regain its once prominent position in the region. Being a global citizen, you will surely engage in the global community after graduation. Come join us to witness and learn about the dramatic transformation of China as the nation emerges to take a dominant role on the international political stage, and develop skills for living in a globally interdependent world.

—Steve Chao, Center Director

Staff Image

Laura Harris

Manager of Student Services

Born in Canada, Laura Harris first explored her intellectual curiosities while earning a B.Mus. degree in Piano Performance from Dalhousie University in Halifax, Canada, and a M.A. in Music History and Culture from the University of Toronto. Laura later earned her M.Sc. Ed. in Intercultural Communication from the University of Pennsylvania, during which she pursued research in language diversity and education. Before joining the CIEE Study Center in Shanghai Laura gained experience in international student advising and program administration at the University of Pennsylvania. She has also promoted educational programs in Hangzhou, China and New Delhi, India.

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Staff Image

Ma Jia

Chinese Language Director

Jia Ma holds a master's degree from the Department of Chinese Language and Literature at East China Normal University. Originally from Yangzhou, Jiangsu Province, she worked at Willamette University as a language assistant before joining CIEE in fall 2011.

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Where You'll Study

Where You'll Study

Established in 1951, East China Normal University (ECNU) is one of China’s key institutions of higher learning and the first to specialize in teacher education. ECNU is nationally known for its Chinese language and literature program. The university enrolls more than 21,000 fulltime undergraduate and post-graduate students on two campuses, along with some 2,700 international students, mostly from Korea and Japan. The CIEE Study Center is located along the bank of the Liwa River on its downtown Putuo campus, known as the “Garden University” for its beautiful grounds.

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Housing & Meals

Housing & Meals

Campus Residence Hall with CIEE Roommate
Most participants will stay in the Campus Residence Hall, a five-story facility located on the ECNU campus that has a lobby with 24-hour security and laundry facilities. There is a student computer room and study lounge on every other floor, as well as a kitchen and bathrooms on each floor. The residence hall is a 10-minute walk from the CIEE Study Center, and is within walking distance to a light rail and other public transportation.

Campus Residence Hall with Chinese Roommate
This option is located in the same residence hall as described above, but CIEE students are paired with Chinese students from ECNU. Chinese roommates are required to speak only Chinese, so this option is recommended for students who wish to live in a more intensive Chinese-language environment while remaining nearby other program participants.

Meals are not included in this housing option and are the responsibility of the student. Meals are available in the campus cafeterias at a moderate price.

CIEE staff strives to match each student with housing based on his or her first preference, in terms of both personal lifestyle preferences and academic, cultural, and personal goals.

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Orientations

Orientations

You'll begin your study abroad experience in Shanghai even before leaving home by participating in a CIEE online pre-departure orientation. Meeting with students online, the resident director shares information about the program and site, highlighting issues that alumni have said are important, and giving you time to ask questions. The online orientation allows you to connect with others in the group, reflect on what you want to get out of the program, and learn what others in the group would like to accomplish. CIEE’s aim for the pre-departure orientation is simple: to help you understand more about the program, and identify your objectives so that you arrive well-informed and return home having made significant progress towards your goals.

A mandatory three-day orientation session conducted at the beginning of the program introduces you to the country, culture, and academic program, and provides practical information about living in Shanghai. Ongoing support is provided by CIEE staff on an individual and group basis throughout the program.

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Internet

Internet

You are encouraged to bring a wireless-enabled laptop. Rooms in the campus residence hall are equipped with broadband ADSL wireless Internet access. Host family homes also have wireless or cable Internet access. The CIEE Study Center has wireless access and you will also be able to access the ECNU campus wireless network. A limited number of computers are available for use at no charge in the CIEE student library or at nearby Internet cafés for a low hourly fee.

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Academics

Academics

Academic Culture

CIEE classes are taught at the CIEE Study Center and are designed to follow U.S. academic culture.

Nature of Classes

All courses are for CIEE students only.

Grading System

Final grades are based on class participation, homework, individual project work, presentations, and examinations.

Language of Instruction

English

Academic Program

CIEE has been operating study abroad programs in Shanghai since 1981. Established in 1998, the CIEE Study Center in Shanghai has been hosted by East China Normal University since 2001. The January Business and Culture program is designed to help participants gain a deeper understanding of China as it emerges to take a leading role in the global economy.

There is no language prerequisite for this program and courses are taught in English. The program is appropriate for students with a major or minor in economics, international business, business management, or marketing, or Chinese or Asian studies majors with an interest in learning more about the business environment in China.

Students take one course. Classes meet several times a week for a total of 45 contact hours (not including time spent on independent study and exam preparation).

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Course Descriptions

Course Descriptions

All Courses

Note: This course listing is for informational purposes only and does not constitute a contract between CIEE and any applicant, student, institution, or other party. The courses, as described, may be subject to change as a result of ongoing curricular revisions, assignment of lecturers and teaching staff, and program development. Courses may be canceled due to insufficient enrollment.

CIEE Study Center Syllabi

To view the most recent syllabi for courses taught by CIEE at our Study Centers, visit our syllabi site.

BUSI 3007 SBLC/ MKTG 3001 SBLC
Marketing Management and Methods in East Asia and Emerging Markets

The principal objective of this course is to help you develop a critical appreciation of both the opportunities and challenges associated with the increasing globalization of markets. We’ll focus on emerging markets and Asian markets – China’s in particular. During the semester, you’ll learn about the key environmental forces shaping consumer needs and preferences, the impact of political and economic factors on firms operating in an international environment, the influence of international competition, market segmentation, and strategy decisions specific to international marketing.

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